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Kick Off the New Year with Big Rewards with Albertsons Companies!

01/08/2026

The new year is here, and Albertsons Companies is kicking off 2026 with something special for our customers. Now through Feb. 3, we’re celebrating Own Brands Month at many of our stores, a month-long event designed to help shoppers earn more, save more and enjoy Our Best for Less!

Customers can earn five times the rewards points on hundreds of Own Brands products across every category. From pantry staples and fresh produce to indulgent treats, this is the perfect time to stock up on favorites from our trusted brands including Signature SELECT®, O Organics®, Open Nature®, Overjoyed® and Lucerne®.

How It Works: Turn Points into Real Savings

  • Shop & Earn: It’s easy! Simply shop with your free for U® or paid FreshPass® membership and watch the rewards add up. Every purchase of participating Own Brands items earns you 5x points, helping you save even more on future shopping trips.
  • Redeem for Discounts: Use your points for instant cash off your groceries right at checkout.
  • Stack the Benefits: Combine points with digital coupons and personalized deals in the app for maximum value.
  • Enjoy More for Less: The more you shop, the more you save toward your next big discount.

Don’t miss out! Own Brands Month, happening now through Feb. 3 at many of our stores, is your chance to stock up, earn rewards and save big like never before. Check with your local store for participation details, and make 2026 your most rewarding year yet!

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